Entertainment
POZE
Our Services
- Brand Audit
- Brand Strategy
- Brand Implementation
POZE: Strike a Scene, Capture the Moment
In 2019, POZE set out to redefine how people interact with art—and we were invited to help make that vision a reality. Designed as an immersive event where influencers, socialites, and creators could step into striking installations and walk out with scroll-stopping photos, POZE became a space where fantasy met photography.
It wasn’t just an event. It was a moment waiting to be captured.
CHALLENGE
Not Just Another Instagram Museum
At the time, art installations were trending, but they all started to blend together. Most relied on people becoming the “object” of the space—but POZE needed to feel different. It had to stand out with a concept that didn’t just look good—but felt imaginative, elevated, and expressive.
APPROACH
From Walk-Through to Wonderland
We reimagined POZE as an immersive photography experience. Partnering with renowned photographer Mario Photographie, we developed a creative direction that transformed the space into a dreamlike escape—“Her Dream World.”
The experience was designed to blend art, light, and emotion, giving guests not just something to post, but something to remember.
EXECUTION
Lights, Camera, Art Direction
- 🎨 A surreal and stylized art installation concept blending color and mood
- 📸 Photography zones that guided each guest through a curated visual story
- 🪞 A seamless mix of branding and scenography that elevated the whole experience
Every angle was intentionally crafted to be camera-ready—turning every visitor into the main character.
RESULTS
Setting a New Standard for Pop-Up Art
POZE proved that immersive art can be both personal and high-concept. With a clear story, bold design, and interactive flow, the experience stood out from the wave of look-alike installations—earning attention from top influencers and setting a new bar for creative events.
Because at POZE, it’s not just about taking pictures—it’s about stepping into a frame-worthy fantasy.
